I've had my shop active on Artfire for a while. Admittedly, I really haven't put much effort into it in the last few months. It got to be a bit overwhelming. I really enjoy creating my jewelry, but I'm not good at marketing it. Do you really expect people to be beating down door with sales if you don't try to get some exposure? Yes, I've had sales. Mostly I think I've been found through searches. So I decided it was time to figure out what I wanted to do for my business and how much time and energy I wanted to put into this. Since I have a full time career outside of Artfire, work life balance is something I really struggle with. Do you feel this way too? Life seems to tug at me in all directions at once!
After laying "dormant" for a a while-was my last post really in July?I decided it was time to try to figure out how I could fit in my jewelry business in with the rest of my life. One of the first things I came to realize is that when we try to allocate X amount of time to everything we do, life gets in the way! Work life balance needs to be just that. It doesn't mean that I have to have a rigid schedule everyday. Life happens.
I decided to sit down and figure out what it is I REALLY want to do. And I came to the conclusion that I really do enjoy making jewelry. In fact, I want to further my craft. I took a beginning solder class and I want to pursue that further. As far as business is concerned, I've decide that it is something I like to do. I'm going to work a bit harder to promote my studio, and to get onto a schedule and habit of posting new items and blogging and promoting.
Do you have have any suggestions on how you balance your time? I'd love to hear about your challenges.
In the mean time, have a wonderful day!